Leslie Zane: The Power of Instinct
The Power of Instinct
Buch
- The New Rules of Persuasion in Business and Life
- PublicAffairs, 06/2024
- Einband: Gebunden
- Sprache: Englisch
- ISBN-13: 9781541703858
- Bestellnummer: 11721683
- Umfang: 272 Seiten
- Gewicht: 454 g
- Maße: 241 x 159 mm
- Stärke: 26 mm
- Erscheinungstermin: 18.6.2024
Achtung: Artikel ist nicht in deutscher Sprache!
Klappentext
"People don't decide with their conscious brain, but by instinct. And according to marketing expert Leslie Zane, if you want to promote a product, an idea, or yourself, you have to connect with your audience on an instinctive level. To do this, you need to understand the neuroscience of consumer choice and employ techniques that work with a person's brain, not against it. The more positive impressions we have with a particular brand, the more neural connections are formed. Whether you're an entrepreneur, Fortune 500 executive, marketing professional, or job hunter, mastering the power of instinct will help you supercharge growth and become the best, most immediate choice for your audience"--![Leslie Zane: The Power of Instinct, Buch](https://media1.jpc.de/image/w468/front/0/9781541703858.jpg)
Leslie Zane
The Power of Instinct
EUR 30,40*