Greg Dunlap: Designing Content Authoring Experiences, Kartoniert / Broschiert

Klappentext

Most content management systems fill authors with dread starting at the login screen. That's because the needs of authors are rarely taken into consideration in CMS projects. When content systems offer a terrible authoring experience, people avoid using them. That means they can't communicate effectively with their customers. The result is stale, hard-to-read content that doesn't align with an organization's goals.

Designing Content Authoring Experiences is a book for the designers, strategists, and developers who build and maintain content management systems. With practical examples and best practices, the book will show you how to create content management systems that support authors, so that authors can better serve their audiences. the book argues that authors are users that a content management system needs to serve. Their needs contribute directly to the project's success. But how do you consider author needs? The same way you do for your site's external users: with research, testing, development, and iteration. Designing Content Authoring Experiences shows you how to balance organizational needs and structured content approaches to create intuitive interfaces for authors.