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Sarah Montano: Retail Marketing, Buch

Sarah Montano
Retail Marketing

Learn how retailers can succeed with this textbook that covers the key concepts and practices of contemporary retail marketing and management.

Erscheint bald
Buch
Saskia Dörr: Praxisleitfaden Corporate Digital Responsibility, Buch

Saskia Dörr
Praxisleitfaden Corporate Digital Responsibility

Dieses Buch beschreibt fundiert, wie sich Unternehmensverantwortung im Zeitalter von Big Data und Künstlicher Intelligenz verändert und wie Corporate Digital Responsibility (CDR) zu einem nachhaltigen Wet…

lieferbar ab 16.2.2025.
Buch
EUR 59,99*
Dirk A. Weber: Cost & Value Engineering, Buch

Dirk A. Weber
Cost & Value Engineering

Digitalisierung, Künstliche Intelligenz und Nachhaltigkeit sind weder aus der betrieblichen Praxis noch aus dem wissenschaftlichen Diskurs wegzudenken. Hinzu kommen Turbulenzen, die seit der Corona-Pandem…

lieferbar ab 7.1.2025.
Buch
EUR 14,99*
Thomas Gawron: Problemfall Chef, Buch

Thomas Gawron
Problemfall Chef

»Problem Boss«: Thomas Gawron shows why bosses are more annoying than before in the digital transformation. But instead of burying your head in the sand, the author recommends that you take action yoursel…

sofort lieferbar
Buch
EUR 19,90*
: Marke und digitale Medien, Buch

Marke und digitale Medien

Die Autorinnen und Autoren dieses Buches diskutieren klassische und neuere Konzepte sowie theoretische und operative Ansätze zur Führung von Marken und geben einen Überblick über den aktuellen Stand der D…

lieferbar ab 13.4.2025.
Buch
EUR 54,99*
Angela Riechers: The Elements of Visual Grammar, Buch

Angela Riechers
The Elements of Visual Grammar

"A color-illustrated introduction to the basic principles of visual language that every content creator and consumer needs to know, The right images capture attention, pique curiosity, and inspire viewers…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 33,48*
: Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management, Buch

Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management

Lecture Notes in Computer Science -Band 14710

This three-volume set LNCS 14709-14711 constitutes the refereed proceedings of the 15th International Conference on Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Managemen…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 72,27*
: Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management, Buch

Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management

Lecture Notes in Computer Science -Band 14711

This three-volume set LNCS 14709-14711 constitutes the refereed proceedings of the 15th International Conference on Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Managemen…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 81,04*
: Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management, Buch

Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management

Lecture Notes in Computer Science -Band 14709

This three-volume set LNCS 14709-14711 constitutes the refereed proceedings of the 15th International Conference on Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Managemen…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 81,04*
: Digital Entrepreneurship, Buch

Digital Entrepreneurship

Contributions to Management Science

Focusing on emerging features of digital transformation, digital economy, digital innovation, and digital entrepreneurship, this edited volume highlights new aspects of digital transformation and research…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 186,19*
Frank Frohmann: Digital Pricing, Buch

Frank Frohmann
Digital Pricing

Management for Professionals

This is one of the first books to combine the current megatrend of digitalization and pricing as the most effective lever for increasing and sustaining profits. The book presents the basics of digital pri…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 63,99*
Craig Elliffe: Taxing the Digital Economy, Buch

Craig Elliffe
Taxing the Digital Economy

Highly digitalised businesses threaten the viability of the international corporate tax system. Can a new system overcome these challenges?

lieferbar innerhalb 2-3 Wochen
Buch
EUR 50,77*
Tobias Kollmann: Digital Business Generator, Buch

Tobias Kollmann, Simon Hensellek
Digital Business Generator

Mit dem Buch "Digital Business Generator" von Tobias Kollmann und Simon Hensellek bekommt der Leser ein praxisorientiertes Tool für den Aufbau digitaler Geschäftsmodelle in der Digitalen Wirtschaft in die…

Erscheint bald
Buch
: Big Data in Information Society and Digital Economy, Buch

Big Data in Information Society and Digital Economy

Studies in Big Data -Band 124

This book redefines the essence of the information society and the digital economy, offering a new approach to their management and organization based on big data. The novelty of the new approach is that …

lieferbar innerhalb 2-3 Wochen
Buch
EUR 175,23*
Bernd Günter: Marketing für Kunst und Kultur, Buch

Bernd Günter, Julia Römhild, Nadine Oberste-Hetbleck
Marketing für Kunst und Kultur

Im Wettbewerb um Aufmerksamkeit, Publikum und Fördermittel, der durch die Auswirkungen der Corona-Pandemie noch verschärft wurde, profitieren Kultureinrichtungen vom konsequenten Einsatz moderner Marketin…

Erscheint bald
Buch
Bernadette Zelger: Restrictions of EU Competition Law in the Digital Age, Buch

Bernadette Zelger
Restrictions of EU Competition Law in the Digital Age

Studies in European Economic Law and Regulation -Band 25

This book offers an in-depth legal analysis concerning the notion of restrictions of competition, be it by object restrictions according to Article 101 TFEU or prima facie abusive practices treated accord…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 164,28*
Sara Teitelman: Zen and the Art of Digital Transformation, Buch

Sara Teitelman
Zen and the Art of Digital Transformation

PRAISE FOR ZEN AND THE ART OF DIGITAL TRANSFORMATION "Sara Teitelman's Zen and the Art of Digital Transformation will enable business leaders to achieve their full potential with digital transformation by…

lieferbar ab 15.1.2025.
Buch
EUR 28,91*
: Warehousing and Material Handling Systems for the Digital Industry, Buch

Warehousing and Material Handling Systems for the Digital Industry

This book illustrates innovative support-decision models, methods, and advanced automation and robotic technologies aimed at enhancing the overall performance of Warehousing and Material Handling (WMH) in…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 273,80*
Andries Feikema: Digital Transformation in Procurement, Buch

Andries Feikema
Digital Transformation in Procurement

Unlock the full potential of digitization and transform your procurement strategy with this practical and comprehensive guide on navigating the intricacies of digital procurement.

lieferbar ab 25.3.2025.
Buch
EUR 254,48*
: Digital Economy, Energy and Sustainability, Buch

Digital Economy, Energy and Sustainability

Green Energy and Technology

This book looks at how digital economy can help energy businesses to meet their sustainability goals. It will further generates a new debate among policymakers about encouraging green technologies to redu…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 175,23*
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