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Barbara Minto

The Pyramid Principle

GET THE MAXIMUM IMPACT WITH THE MINIMUM EFFORT. The Pyramid Principle is the international best-seller on how to think creatively, reason lucidly and produce crisp, clear, compelling business writing. …

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Antonio Weiss

Key Business Solutions

Containing an accessible problem-solving methodology and practical tools and techniques, this book is your essential guide to resolving modern business dilemmas, from how do we increase our sales? to how …

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