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Pat Jordan: Creating a Brand Story, Buch

Pat Jordan
Creating a Brand Story

Use psychology to tap into your customers' inner narratives in order to create brand stories that really resonate.

Erscheint bald
Buch
Frank Rose: The Sea We Swim in, Buch

Frank Rose
The Sea We Swim in

In The Sea We Swim In, Frank Rose leads us to a new understanding of stories and their role in our lives. For decades, experts from many fields-psychologists, economists, advertising and marketing executi…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 22,94*
Clare Harris: The Fundamentals of Digital Fashion Marketing, Buch

Clare Harris, Karen Edwards, Donna Watts
The Fundamentals of Digital Fashion Marketing

How can judicious use of online marketing, social media, video, mobile and in-store technologies help fashion brands reach and engage with their audience? The Fundamentals of Digital Fashion Marketing us…

Erscheint bald
Buch
Nick Bennett: B2B Influencer Marketing, Buch

Nick Bennett
B2B Influencer Marketing

A practical guide on how B2B brands can partner with creators who align with their brand values and have a genuine connection with their audience in order to create more authentic and effective campaigns …

lieferbar ab 31.12.2024.
Buch
EUR 54,93*
Michelle Glogovac: How to Get on Podcasts: Cultivate Your Following, Strengthen Your Message, and Grow as a Thought Leader Through Podcast Guesting, Buch

Michelle Glogovac
How to Get on Podcasts: Cultivate Your Following, Strengthen Your Message, and Grow as a Thought Leader Through Podcast Guesting

How to leverage podcast guesting to elevate yourself as a thought leader, generate more revenue, and promote your business-all for little to no cost The explosion of social media, AI-enabled online adver…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 24,42*
Zontee Hou: Data-Driven Personalization, Buch

Zontee Hou
Data-Driven Personalization

Your customers expect highly personalized experiences. Discover exactly how to deliver by collecting the right data and crafting messages that tap into behavioral psychology.

lieferbar innerhalb 1-2 Wochen
Buch
EUR 51,15*
Nick Bennett: B2B Influencer Marketing, Buch

Nick Bennett
B2B Influencer Marketing

A practical guide on how B2B brands can partner with creators who align with their brand values and have a genuine connection with their audience in order to create more authentic and effective campaigns …

lieferbar ab 31.12.2024.
Buch
EUR 167,34*
Simon Kingsnorth: Marketing in Web 3.0, Buch

Simon Kingsnorth
Marketing in Web 3.0

Create a digital marketing strategy that is future-ready with this comprehensive guide to marketing in web3, the metaverse, AI and the next wave of digital transformation.

lieferbar innerhalb 1-2 Wochen
Buch
EUR 44,84*
Michael Lewrick: AI & Innovation, Buch

Michael Lewrick, Omar Hatamleh
AI & Innovation

"THE BOOK FROM OMAR & MICHAEL IS A MASTERPIECE TO UNDERSTAND THE POSSIBILITIES OF HOW AI WILL CHANGE FUNDAMENTALLY OUR WORLD, BUSINESSES AND LIFE! A MUST-READ!" -Nabil Malouli, SVP of eCommerce Global, DH…

lieferbar ab 27.11.2024.
Buch
EUR 36,39*
: New Sustainable Horizons in Artificial Intelligence and Digital Solutions, Buch

New Sustainable Horizons in Artificial Intelligence and Digital Solutions

Lecture Notes in Computer Science -Band 14316

This book constitutes the refereed proceedings of the 22nd IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2023, held in Curitiba, Brazil, during November 9 11, 2023. The 29 full pap…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 98,56*
Pascal Bornet: Irreplaceable, Buch

Pascal Bornet
Irreplaceable

Praise for IRREPLACEABLE "If you think AI is just about robots and algorithms, think again. IRREPLACEABLE will shatter your assumptions and challenge you to reimagine what it means to be human in a machin…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 28,91*
: Disruptive Innovation in a Digitally Connected Healthy World, Buch

Disruptive Innovation in a Digitally Connected Healthy World

Lecture Notes in Computer Science -Band 14907

This book constitutes the refereed proceedings of the 23rd IFIP WG 6.1 Conference on e-Business, e-Services and e-Society, I3E 2024, held in Heerlen, The Netherlands, during September 11 13, 2024. The 28…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 98,56*
Marco Di Maggio: Blockchain, Crypto and Defi, Buch

Marco Di Maggio
Blockchain, Crypto and Defi

Praise for BLOCKCHAIN, CRYPTO AND DEFI "Professor Di Maggio's book uniquely bridges finance and tech with up-to-date HBS cases and coding examples. Each chapter takes you from concepts to applications, b…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 76,28*
Bobby Hundreds: Nfts Are a Scam / Nfts Are the Future, Buch

Bobby Hundreds
Nfts Are a Scam / Nfts Are the Future

The nationally bestselling author and streetwear entrepreneur Bobby Hundreds's manifesto about NFTs, the future of creativity, and bringing his brand and community into the modern digital space. Bobby Hu…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 19,43*
Jimmy Soni: The Founders, Buch

Jimmy Soni
The Founders

"A definitive look at the origin of PayPal and its founding team--including Elon Musk, Amy Rowe Klement, Peter Thiel, Julie Anderson, Max Levchin, Reid Hoffman, and many others whose stories have never be…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 20,94*
A K Pradeep: Neuroai, Buch

A K Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev
Neuroai

Expert insight on harmonizing generative AI and neuroscience to succeed in business neuroAI: Winning the Minds of Consumers with Neuroscience- Powered GenAI is a hands-on guide to the intersection of gene…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 30,90*
Chuck Brooks: Inside Cyber, Buch

Chuck Brooks
Inside Cyber

A FASCINATING EXPLORATION OF THE IMPACT OF THE LATEST TECH ON MODERN COMMERCE In Inside Cyber: How AI, 5G, IoT, and Quantum Computing Will Transform Privacy and Our Security, author Chuck Brooks, a distin…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 28,91*
Steve Kaczynski: The Everything Token, Buch

Steve Kaczynski, Scott Duke Kominers
The Everything Token

NFTs cause excitement and skepticism. How much value can a token hold? What drives this value? To properly appreciate NFTs we must first understand what they actually are, how they work and in what conte…

sofort lieferbar
Buch
EUR 17,55*
Jonathon Moore: Transformed: Becoming a Product-Driven Company, Buch

Jonathon Moore
Transformed: Becoming a Product-Driven Company

TRANSFORMED was written to help companies learn to operate like the best tech-powered companies in the world. This way of working is referred to as the product operating model.   This is not a particular …

lieferbar innerhalb 1-2 Wochen
Buch
EUR 32,55*
Thomas Höppner: Self-Preferencing in Online Search, Buch

Thomas Höppner
Self-Preferencing in Online Search

This book aims to establish a foundational understanding of the prohibition of self-favouring by digital gatekeepers as stipulated in Article 6(5) of the Digital Markets Act (DMA). It elineates current co…

sofort lieferbar
Buch
EUR 69,00*
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