Marketing Und Management – alle Bücher und LPs, Seite 10

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Bent Flyvbjerg: How Big Things Get Done, Buch

Bent Flyvbjerg, Dan Gardner
How Big Things Get Done

How Big Things Get Done unveils secrets to successfully planning and delivering ambitious, complex projects on any scale, from economist Bent Flyvbjerg and journalist Dan Gardner.

sofort lieferbar

Buch

EUR 12,76*

A K Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev
Neuroai

Expert insight on harmonizing generative AI and neuroscience to succeed in business neuroAI: Winning the Minds of Consumers with Neuroscience- Powered GenAI is a hands-on guide to the intersection of gene…

lieferbar innerhalb 1-2 Wochen

Buch

EUR 30,90*

Danae Hartmann-Netzer
Arbeitszeugnisse und Beurteilungen von Mitarbeitenden

Personalangelegenheiten umfassen neben der Einstellung und der Vertragsbeendigung als weitere Aspekte auch die Beurteilung von Mitarbeitenden und Zeugniserstellung. In diesem Kontext sind diverse rechtlic…

lieferbar ab 1.4.2025.

Buch

EUR 29,00*

Will Larson
The Engineering Executive's Primer

In this book, author Will Larson shows you ways to obtain your first executive job and quickly ramp up to meet the challenges you may not have encountered in non-executive roles.

sofort lieferbar

Buch

EUR 37,52*

Sylvia Ann Hewlett
Executive Presence 2.0

Revised edition of the author's Executive presence, [2014]

lieferbar innerhalb 1-2 Wochen

Buch

EUR 32,40*

Florian Hohenauer
Toolbox Innovationskommunikation

Dieses Buch bietet eine Werkzeugkiste an Modellen und Methoden, die innovative Ideen erfolgreich machen. Innovation bringt Fortschritt, Wettbewerbsvorteile und steigert die Gewinne. Innovation bedeutet ab…

lieferbar innerhalb 2-3 Wochen

Buch

EUR 39,99*

Andrew Gillespie (Head of Business and Marketing Director, Head of Business and Marketing Director, Oxford Brookes University)
Foundations of Business

Engaging, supportive, and relevant. This is the ideal foundation-level introduction to business offering diverse cases and coverage of the latest issues affecting businesses today to empower students on t…

sofort lieferbar

Buch

EUR 60,15*

Kent Beck
Tidy First?

"Messy code is a nuisance. 'Tidying' code, to make it more readable, requires breaking it up into manageable sections. In this practical guide, author Kent Beck, creator of Extreme Programming and pioneer…

sofort lieferbar

Buch

EUR 37,52*

Biometrics and Neuroscience Research in Business and Management

The book is designed to impart and convey knowledge as well as understanding of the range of biometric technologies and cybertechnologies, while also stressing their advantages and disadvantages. The auth…

sofort lieferbar

Buch

EUR 116,95*

Felix Behm
Generation Z - Ganz anders als gedacht

Die Generation Z ist für Personaler, Chefs und sogar die eigenen Eltern ein Mysterium. Sie haben den Ruf, faul, egozentrisch und wählerisch zu sein. Der Blick über den Smartphone-Rand fällt ihnen schwer u…

sofort lieferbar

Buch

EUR 24,95*

Claus Tintelnot
Integrated Product and Sales Management in B2B

This book describes the advantages of a high level of integration between product and sales management. It explains how highly integrated product and sales management can be achieved. Claus Tintelnot depi…

lieferbar innerhalb 2-3 Wochen

Buch

EUR 74,66*

Jaywant Singh, Paurav Shukla
Brand Management

How are brands created? How can their value be measured? Explore these areas and more with this clear and concise brand management textbook. Brand Management combines practical and real-life application…

lieferbar innerhalb 2-3 Wochen

Buch

EUR 197,40*

Jaywant Singh, Paurav Shukla
Brand Management

Learn how to build, develop and manage brands with this applied textbook which also explores the latest developments in digital branding, brand crisis and brands' responsibility.

lieferbar innerhalb 1-2 Wochen

Buch

EUR 53,04*

Sascha Raithel, Jan von Schlieben-Troschke, Setareh Heidari
Product Recall Management

Science meets Practice

Product recalls affect thousands of products globally each year, impacting millions of customers and causing severe consequences for companies. For instance, Takatäs airbag recall cost $25 billion and led…

lieferbar innerhalb 2-3 Wochen

Buch

EUR 31,99*

Brigitte Nicoulaud, Graham Hooley, John Rudd, Nick Lee
Marketing Strategy and Competitive Positioning

Marketing Strategy and Competitive Positioning, 8th editionoffers a deep understanding of the process for developing and implementing a rigorous marketing strategy. With updated content to reflect current…

lieferbar in mind. 4 Wochen

Buch

EUR 97,24*

Anders Parment, Hugo Guyader, Mikael Ottosson, Pia A. Albinsson
Marketing and Sustainability

In-depth, authoritative overview of sustainability issues and how sustainability is integrated into management and marketing theory and practices Marketing and Sustainability equips readers in the fields …

lieferbar in mind. 4 Wochen

Buch

EUR 77,16*

Seth Godin
Meatball Sundae

How to match the right marketing approach to your product, by legendary business thinker Seth Godin.

lieferbar in mind. 4 Wochen

Buch

EUR 14,46*

Public Relations Management in Africa Volume 2

This two-part volume, the first of its kind, examines current pedagogical modules and research directions in public relations and communication management, identifying emerging issues driving the practice…

lieferbar innerhalb 2-3 Wochen

Buch

EUR 147,93*

Business Advancement through Technology Volume I

Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business

This two-volume edited collection explores the impact of technology on business advancement. Technology is a multifaceted and multidimensional phenomenon, carrying opportunities and risks. Business advanc…

lieferbar innerhalb 2-3 Wochen

Buch

EUR 182,07*

Gespräche Über Tirol

Sechs bekannte Tiroler Persönlichkeiten, sechs faszinierende Leben, sechs Erzählungen ganz persönlicher Momentaufnahmen: Sportmanager Harti Weirather gibt Einblick in seine jahrzehntelange Tätigkeit in de…

lieferbar ab 11.12.2024.

Buch

EUR 22,90*

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